1) What year was the advert produced? -The advert was produced 1955. 2) How were women represented in most adverts in the 1950s? Add as much detail to this answer as you can as these are the social, cultural and historical contexts we will need to write about in the exam. -Women was represented as housewives. They are always shown as someone who needs to obey and follow their man, women are always shown weak without a men. Most women are shown with makeup, which connotes that they should still look beautiful and feminine, so that men still finds them attractive. 3) How does the heading message ('OMO makes whites bright') and the style of the text promote the product? -The heading of the message promote the product as bold, black, and bursting out to show its importance, and to show that they want to emphasise that omo can make things brighter and white, which connotes pure, clean, and neat. 4) Analyse the mise-en-scene in the advert (CLAMPS): how is costume, make-up and pla...
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