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I, DANIEL BLAKE: BLOG TASKS

  1) What is independent cinema and how is it different to Hollywood blockbusters? -Independent cinema is also called 'indie'. This means that they have smaller budgets, their films are from their own vision, not from a vision of a studio boss. Independent films are often supported by public service broadcasters, film institutions and charity funding. They are also distributed by smaller companies. 2) What is I, Daniel Blake about? -I, Daniel Blake is about Daniel Blake who has an illness. He met Katie (a single mother) who has two young children, Daisy and Dylan. Katie's only chance to escape her horrible life is to accept a flat that's 300 miles away. Daniel stands up or his dignity to transform the lives of Katie and her two young children. 3) Who directed I, Daniel Blake and why is this important? -I, Daniel Blake was directed by Ken Loach, this is important because Ken Loach prefer film that's not a Hollywood film. His goal is to educate people about different ...

BLACK WIDOW: BLOG TASK

  1) List the companies involved in the creation of Black Widow. You may wish to use   Black Widow's IMDB entry   to help with this -   see the company credits page   - but the answers can also be found in the notes above. -Marvel and Walt Disney Studios-2009, The Walt Disney Company acquired Marvel Entertainment for US$4 billion. The Walt Disney Company now owns Disney. 2) What is conglomerate ownership and how does it link to Black Widow? -Conglomerate are subsidiaries which means it's a smaller companies. This links to Black Widow because Disney is an example of conglomerate ownership; Disney owns Marvel. 3) Analyse the film trailer for Black Widow. What aspects of the trailer tell you this is a big-budget blockbuster movie? -The trailer tells the audience that it's a blockbuster because it has a star power in it, which means they targeted the mainstream; this will established fans stream the film. Having a female main character makes the film more ...

FILM INDUSTRY: MARVEL CINEMATIC UNIVERSE BLOG TASKS

  Read   this BBC article on the Marvel Cinematic Universe   and answer the following questions based on the article: 1) How many films were there in the Marvel Cinematic Universe (MCU) at the time of this article? -There was 22 films in the Marvel Cinematic Universe 2) How much money have the MCU films made in total according to this article? -The MCU films was the most successful film franchise of all time and they made $18.2bn (£13.7bn) 3) Why did Marvel create the Avengers films? -Marvel created the Avengers films because in 2007 Marvel was redeeming from bankruptcy, they ended up solding some of their film like Spider Man etc. so they had to make different kinds of characters that would be a blockbuster to recover from the bankruptcy. 4) Who owns the rights to Spiderman and why is the character now appearing in Marvel films? -Spiderman used to be owned by Marvel until it was bought by Sony for $7 million, they had a deal to bring Spiderman back to MCU with a new fres...

BLOG FEEDBACK

  LR- Do one of the extension tasks or start the Marvel task - reading and watching video ahead of Thursday's lesson Make sure you have defined vertical integration correctly on the industry post.  (most recent) Vertical integration is when a one conglomerate owns a different business that have the same chain of production and distribution.

INDUSTRIES: OWNERSHIP AND CONTROL

  1) Why did Facebook buy Instagram for $1bn? Facebook bought Instagram for $1bn because they found out that the majority of  people use Instagram rather than Facebook, so they bought it, and they found out that the users of Instagram isn't just a photo sharing app, but it's become a competitive social network.  2) What are the benefits for media companies of vertical integration? Vertical integration is when a one conglomerate owns a different business that have the same chain of production and distribution. 3) What are the benefits for media companies of horizontal integration? The benefits for media companies of horizontal integration is that they let the company that they bought do what they used to do even though they are getting more famous than the company who bought them, because all the money that the company they bought will still be on their hands. 4) What is a subsidiary? Subsidiary is when the company is being controlled by a bigger company, which means they ...

RECEPTION THEORY

1) The preferred reading of a media text is what the media wants the audience to see in a positive way. 2) The oppositional reading of media text is what the media doesn't want the audience to see. 3)  The trailer wants the audience to think that all kids are rebellion and they like to disobey their parents. It also wants the audience to think that teens are more likely to form a gang and that they like violence. 4) Young people reject this reading and construct an oppositional reading of the trailer because not all young kids are as bad as them, and some other kids do have a plan for their future, it's just they find happiness through friends and social media. Also all human have different aspect in their lives, therefore kids also have different perspective of the world.   5) Write a 150+ word analysis of the McDonald's advert using preferred, negotiated and oppositional readings. Audience will more likely to give in to this advert. This is because by the look of the bu...

AUDIENCE EFFECTS THEORY

  1) Passive is the view that audiences passively take in information from the media and that these messages have the same effect on everyone. 2) Active  is the more modern and generally accepted view that the audiences interact with and make conscious choices regarding the media they consume. 3) Hypodermic Needle Theory is the suggestion that audiences are always passive and therefore take the intended message from the producer as if it was injected into their minds. This assumes no individual difference in audience members. 4) Information/ surveillance: The Times newspaper >It tells audiences important information about politics, the world and more. Personal Identity: Culture >The audience can relate to the film or anything they see Diversion/ Entertainment: Reality TV shows >The audience will feel at ease  from what they are watching because they get away with it Relationships: Dating >The audience will feel loved, and while other couples find their rela...